Caroline Christen Hijazi

CaroCH

Caroline
Christen Hijazi, websites and online visibility in Geneva

Your website deserves better than a fragment of a solution. That's no longer reserved for big companies. I take care of everything.

Is your site actually seen by Google and AI?

I carry out tailored technical audits to pinpoint what's blocking your online visibility and tell you clearly what to fix first.

Please use your company email address if possible: I only send the audit to the site owner.

Your details are used only to carry out the audit and to contact you about it.

What the audit checks, pricing and FAQ →

Or email me directly: ···

Three ways to help you exist online. Seriously.

Not a fragment, not half the job.

SEO / GEO Audit

Is your site really found by Google and by the generative AIs that increasingly answer in Google's place? I analyze the technical structure, classic search engine optimization and readability by conversational engines (ChatGPT, Perplexity, etc.) and tell you clearly what matters and what doesn't.

SEO GEO Technical Visibility

SME Website Redesign & Creation

A site that looks like you, loads fast, is findable and makes people want to contact you. I handle the design, the content, the security and the optimization, not just the visual dressing.

Design CMS Security Performance

Visual Communication

Brand identity, style guide, print and digital materials. The groundwork that makes a company look as serious as it really is.

Visual identity Branding Print Digital

A path that doesn't follow a straight line

Some careers follow a straight line. Mine doesn't: that's exactly what makes it useful to your project.

Trained between hospitality and graphic design, with time spent in Switzerland and the United States, I've built a simple conviction over fifteen years: understand a brand from the inside before knowing how to make it exist, visually, technically and strategically.

I help small businesses and entrepreneurs adapt their online presence or rethink it entirely when needed. I don't just make a website look good: I secure it, optimize it and connect it to today's tools, including the ones I build myself.

Education SCAD Savannah, USA · Art Institute of Pittsburgh, USA · École hôtelière de Genève (EHG), Switzerland
Certificate WordPress (CadSchool, Switzerland)
Languages French · English
Tools Adobe CC · Canva · Procreate · WordPress · Next.js · Claude Code · Generative AI

Selected projects

Piscine & Spa SA

Rebranding · Visual communication

Piscine & Spa SA

8 years of uninterrupted collaboration. Identity redesigned and rolled out across every material for this Geneva-based pool construction and renovation specialist: print, digital, signage, vehicles. Proof that a well-built identity holds up over time in a competitive market.

Visual identity Print Digital Art direction
Partybooker

Entrepreneurship · B2B/B2C Platform

Partybooker.ch (2017–2023)

Took over and developed a B2B/B2C event platform: brand identity, digital strategy, web interface and SEO. The site reached up to 15,000 visits a day and ranked in the top 3 for dozens of keywords. These figures cover the period when I ran the platform.

Branding SEO Web Digital marketing Entrepreneurship
Marketplace événementielle, page d'accueil

Personal project · Full-stack development

Event marketplace

After Partybooker, I wanted to come full circle: design and build, on my own and from A to Z, the complete platform I had in mind. Search, quotes, online payment, provider area and admin, SEO/GEO.

Next.js Stripe Supabase SEO/GEO
Octopouce Administration

Visual identity · Web · SEO

Octopouce Administration

Website delivered, indexed and locally visible. Identity created from scratch for this Geneva-based independent specialist in administrative support for seniors, with SEO and PageSpeed audit to optimize local presence.

Visual identity Web SEO Freelance
Art Crush

Entrepreneurship · E-commerce · Branding

Art Crush

Online shop launched from scratch in one week: brand identity, Shopify structure, SEO/GEO and product storytelling, down to the product page. Original made-to-order prints, designed as a brand in its own right. Shop currently on hold: print-on-demand services aren't yet suited to the Swiss market (shipping costs are too high). A valuable lesson I now draw on when advising e-commerce clients.

Branding Shopify SEO E-commerce

Art & Illustration

Painting, drawing, traditional Swiss paper-cutting: artistic practice nourishes the professional eye. These creations are the laboratory where the eye sharpens, freely.

Découpage suisse · Genève
Lana · Huile sur toile
Illustration officielle · Lettre Frontière 2024
Helvetia Enroute · Encre
Life · Encre
Rade de Genève · Aquarelle

Swiss paper-cutting · Oil · Acrylic · Watercolor · Ink · Digital

See more on Instagram

Let's work together

An audit, a website to build or redesign, an identity to create: let's talk about your project.

Call me

Privacy

This site measures its traffic with Google Analytics (pages viewed, visit length, device type, country), only if you have agreed to it. These statistics are used solely to understand how the site is used, not to target you with advertising.

If you contact me through the contact links or the audit form, your details are only used to reply to you and to carry out the requested audit. They are never shared or used for anything else. Audit requests are forwarded to me by email through the Vercel and Resend services.

You can change your mind at any time: .

Any questions? Email me: ···